Discover our brands
Innovative brands for today's travellers
Discover African Innovation and Hospitality with our Hotel Brands ranging from luxury to budget. Our hotel brands stand out for their modern and vibrant approach, with three distinctive brands: NOOM, SEEN,YAAS.
NOOM: an upscale international hotel experience that combines sophistication and comfort. Ideal for travellers seeking refinement and exclusivity, this hotel brand offers elegant rooms, personalised services and avant-garde comfort.
SEEN: trendy, connected mid-range hotels for business and leisure travellers with moderate spending power who are looking for a refined yet affordable experience. These hotels combine trendy style with practicality, offering excellent value for money without compromising on service quality.
YAAS: Embodying the very best in budget hospitality, YAAS is perfect for budget-conscious travellers who want warm service and modern amenities. Each property is designed to offer a new, dynamic and connected budget hotel experience.
